Management Article: Using the Internet to Build Your Business (#1 in a Series) It seems that a good part of my consulting nowadays is with small business owners who want to use the Internet to grow, almost always a smart move.  Most of these entrepreneurs are not getting a good ROI for their investment in

  So far we’ve discussed targeting the right traffic on your website, creating content, how to get the users’ attention, and how to convert those users into sales. In the final article of this series on increasing revenue through your website, I’m going to talk about tracking these efforts and how looking at these metrics

  Doing a marketing event for your small business is one of best ways to find prospects and make them customers. These tips, prepared by Ron’s co-author Linda Allen, are from their new book, 409 Low Cost Events that will Produce New Clients for Your Small Business in Any Economy Which style of event do